Waymark

The platform is designed for local businesses, agencies managing many clients, and advertising partners that need to produce high volumes of localized video content without the time and cost of traditional video production for each piece of content.

Waymark's AI pulls publicly available information about each business and incorporates it automatically into video templates, dramatically reducing the manual effort of customizing video content for diverse clients or locations.

The platform's video template library covers a wide range of industries and advertising use cases, with designs optimized for television broadcast, digital advertising, social media, and other distribution channels.

AI-powered customization adapts templates with relevant business information, imagery, and messaging based on business type and location, allowing agencies and multi-location brands to produce localized versions of standard creative at a scale that would be impractical through manual production.

Review and editing tools allow users to adjust AI-generated content before finalization, maintaining quality control while capturing the efficiency benefits of AI-driven initial production.

Waymark targets advertising agencies serving local business clients, franchise and multi-location brands that need localized video content across many markets, and media companies offering video advertising solutions to their advertiser base.

Its combination of AI automation, broad industry template coverage, and multi-channel output capabilities addresses the specific challenge of producing quality video advertising at the volume and pace that local and regional advertising programs require.